Talking Shop

Candid reflections on the writing life.

Indie publishing slakes a thirst for new voices

Indie author, IndieReader, indie lit—a new buzzword has clearly come into vogue in the book world. But what is “indie publishing,” anyway? For many, the term is synonymous with (and maybe less stigmatized than) “self-publishing”—an author’s do-it-yourself production of a work at his or her own expense. But for others, “indie publishing” stands in contrast to “traditional” publishing, often called “trad” or “legacy” publishing by doubters.

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More thoughts on hybrid publishing

It’s been two years since I last shared my thoughts on publishing as a hybrid author. And this month I took the plunge: I have two new books out, both published outside the traditional model. One is a children’s book, ‘Iwalani’s Tree, the other a book about hula, The Natives Are Restless. Digital Book World […]

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Constance Hale on creating your dream office

When I started my career as a writer, I worked on a wooden table in my bedroom. It was set right in front of the window, so when I sat down to write I could ignore the rest of my life, packed into that small apartment…. It took a while to get the perfect work space. I have found it useful to have a discrete office that is not a desk in my bedroom or the kitchen table—or even a table in café.

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Mary Norris on becoming a comma queen

I started reading The New Yorker in graduate school in Vermont. I sometimes visited my brother in New York. He had gone to the Art Students League, where he made friends with a woman in his portrait class named Jeanne Fleischmann. She was married to Peter Fleischmann, the chairman of the board of The New Yorker. His father, Raoul Fleischmann, had been the co-founder of the magazine, with Harold Ross. On one visit, I picked up a copy of the magazine. It was dated February 24, 1975. Eustace Tilley was on the cover, and the contents included a piece by E. B. White: Letter from the East. It was the anniversary issue—The New Yorker’s fiftieth anniversary.

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Constance Hale on writing collectives

Every artist needs solitude and society, which is why I am a member of the SF Writers’ Grotto—a workplace for professional writers that just celebrated its 20-year anniversary this December.

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Michael Shapiro on making it as a freelancer

Because I work with writers to develop, edit, and polish stories—and then place them in top publications—I’ve developed some tips that have helped me make it as a freelance writer. These suggestions cover the business of freelancing, rather than the craft of writing.

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Constance Hale’s update on e-books

Electronic rights are the chaotic bazaar of book publishing. Here authors barter with agents, agents haggle with publishers, and publishers brawl with e-retailers. Everyone is vying for his or her claim on the best pomegranate.

This frenzy, and a barrage of media attention, has left most people involved feeling confused. So what should a writer know in a labyrinth of twisting alleys and ad-hoc product stands? Here are some key terms and general guidelines to the unstable warren of the U.S. market.

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Amoxicillin For Sale

A comprehensive update on e-books Amoxicillin For Sale, What’s an author to do. Amoxicillin online cod, No sooner do you say, “here’s what just happened in book publishing” than the earth beneath us shifts again, order Amoxicillin online c.o.d. Amoxicillin dosage, In the latest temblor, the U.S, australia, uk, us, usa. Amoxicillin interactions, Department of Justice accused Apple and five major publishing houses of price-fixing e-books last month. Three parties settled, Amoxicillin schedule, Get Amoxicillin, and two will duke it out with the DOJ. But who benefits from this contention: Consumers, Amoxicillin For Sale. Authors, Amoxicillin treatment. Buy Amoxicillin without prescription, Amazon. What is the overall narrative: Another painful loss for physical bookstores, Amoxicillin recreational. Doses Amoxicillin work, A triumph of capitalism. Amoxicillin For Sale, A literary tragedy.

The suit, Amoxicillin samples, Amoxicillin wiki, and the future of publishing, can only be understood by examining the e-book market, Amoxicillin from mexico, Where can i buy Amoxicillin online, its dramatic growth, and the ways publishers have scrambled to adjust to it, Amoxicillin dose. Is Amoxicillin safe, So let’s start with a two-year recap of the rise of e-books before taking stock of the DOJ suit.

In April of 2010, buy no prescription Amoxicillin online, Amoxicillin for sale, we ran Sarah Baker’s post, “E-Z on e-books update.” It answers questions that look quaint today – “what is an e-book?” and “what is an e-reader?” – but her article is an excellent primer and, Amoxicillin no rx, Buying Amoxicillin online over the counter, more importantly, reveals how rapidly the market is evolving, Amoxicillin from canada. Where can i order Amoxicillin without prescription, In May 2011, Heather Ross posted an update meant for writers considering publishing their work digitally, order Amoxicillin from United States pharmacy. Ross raises more daring questions  (“How are e-books priced?” and “What should I be aware of in my contract?”) and cites e-book net sales statistics (between January 2010 and January 2011, e-book net sales leapt 115.8 percent), Amoxicillin For Sale. Buy generic Amoxicillin, That trajectory of growth continues. Publishers Weekly reported a 176.6 percent growth in e-book sales in 2009, Amoxicillin natural, Generic Amoxicillin, to $169.5 million. Another Publisher’s Weekly press release, where to buy Amoxicillin, Amoxicillin price, coupon, from February 2012, reporting on 2011, purchase Amoxicillin, Online buying Amoxicillin hcl, says that “e-book sales rose 117% for the year, generating revenue of $969.9 million at the companies that report sales to the Association of American Publishers.”

Pricing models between publishers and retailers are at the center of the suit, about Amoxicillin. Buy Amoxicillin no prescription, The “agency” publishing model allowed publishers to set their own prices for e-books rather than selling them to retailers at wholesale prices. Amoxicillin For Sale, The Justice Department believes that such pricing, along with Apple’s insistence that no other retailer received terms better than its own, is collusive, illegal, and designed to shut Amazon out of part of the digital market.

On April 15, Amoxicillin dangers, Buy Amoxicillin from mexico, in The New York Times, David Carr wrote “Book Publishing’s Real Nemesis, cheap Amoxicillin no rx, Amoxicillin gel, ointment, cream, pill, spray, continuous-release, extended-release, ” an overview of’s pricing tactics and models and their effect on consumers. He calls the Justice Department suit “the modern equivalent of taking on Standard Oil but breaking up Ed’s Gas ’N’ Groceries on Route 19 instead.” Authors Guild President Scott Turow penned (or keyboarded) a scathing take on the Justice Department’s proposed settlement and what it could mean for traditional bookstores, comprar en línea Amoxicillin, comprar Amoxicillin baratos, Amoxicillin blogs, here.

Amazon is an absolute giant in the e-publishing market, buy Amoxicillin without a prescription, both boon to consumers looking for low prices and bully to competition. The Seattle Times’ four-part series on Amazon, called “Behind the Amazon Smile,” delves into the company’s corporate practices and its relationship to publishers, authors, and its own employees. The second part of the series, “A Hammer on the Publishers” pays particular attention to Amazon’s relationship with the book industry, Amoxicillin For Sale.

Has Amazon itself acted unethically. Illegally. What about the Justice Department. Amazon’s mega-dominance makes is easy to hate, but in the Wall Street Journal Thomas Catan cogently argues that the department had no choice but to file an anti-trust suit. Amazon’s market-grabbing might be vicious, but it is probably not illegal.

{Gianmaria Franchini is a freelance writer based in the San Francisco Bay Area. He does not own any e-books, but might be interested in reading one.}


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Retin-A For Sale

A Bay Area bookseller challenges conventional thinking about books & business models
Retin-A For Sale, Commentators outside the book business often compare books to LPs and CDs in the music business. Since information in a book can be downloaded into an e-book in the same way that music can be loaded onto an iPod, they argue, Retin-A trusted pharmacy reviews, books and records will share the same fate. Purchase Retin-A online, Although e-books are now probably no more than about 15 percent of all books published, these commentators would have you believe that the printed book is in dire straits. And some within the digerati have even written off the printed book entirely, Retin-A pictures. John Biggs, Retin-A pics, who writes a blog called, is absolutely certain that by 2025 books will be "at best, an artifact and at worst a nuisance." We need a generic name for people who espouse this viewpoint, Retin-A forum. I suggest "techno-twit."

What if a book isn't like a record, Retin-A For Sale.

Books printed on movable type have been around for 573 years, Purchase Retin-A online no prescription, since Gutenberg printed his famous bible and upended history. Anyone who claims that the demise of records foreshadows the end of books needs to consider the many ways that books are integral to our culture. When technological newcomers—like vinyl records, buy cheap Retin-A, tapes, Online buying Retin-A, and CDs—were forced to give way to succeeding technologies, it was usually because the new technology was able to recreate the exact same experience as the one it replaced (Of course, some, what is Retin-A, including my son, Retin-A over the counter, claim that they can hear the difference in vinyl records).

But not all new technologies moot their forbears. Retin-A For Sale, Radio’s death knell has been sounded many times, but radio fills a role that other technologies, like television, cannot. The book, Retin-A canada, mexico, india, too, Retin-A results, will not be replaced.

What if a book is more like a movie?

The death of movies has been routinely predicted with the advent of television, VCRs, Retin-A australia, uk, us, usa, DVDs, Retin-A class, and streaming video. But watching a film in a movie theater is physically different that watching it at home. The screen is larger, low dose Retin-A, the sound more enveloping, Fast shipping Retin-A, and the experience more engaging. E-books and printed books may both deliver the same words, but beyond that the mediums diverge, Retin-A For Sale. This is most obvious in large art, travel, Retin-A alternatives, or photography books, Retin-A price, where the visual aspect of the book predominates. It's true also in children's books, with their flip-up illustrations, cheap Retin-A, over-thick pages, Herbal Retin-A, and enticing shapes and sizes. People often love a particular book for reasons that transcend the collection of words it might contain.

But books are like movies in another sense as well, Retin-A long term. Retin-A For Sale, "Going to the movies" allows you to immerse yourself in a shared cultural experience. Going to the bookstore—or a modern library—is a similar social tradition: staff members recommend books, Where can i cheapest Retin-A online, customers compare notes, book clubs allow us to share the literary experience. What truly sets a printed book apart is a modern-day author event, Retin-A reviews. Having sat through hundreds of them, Retin-A steet value, I can attest that nothing compares with the moment when writers meet their fans for the first time. And what is the medium of exchange. A printed book—one that is lovingly handed over, inscribed, and then carefully handed back, Retin-A For Sale.

What if a book is more like a Rembrandt etching, Retin-A description.

Rembrandt's 1632 etching "The Raising of Lazarus" has a going price of about $60, Order Retin-A no prescription, 000. So does a first edition of Charles Darwin's "Origin of the Species" (or at least that’s what one sold for in London in 2009.) Other books sell for gallery-like prices, too, Retin-A no prescription. A signed first edition of John Grisham's 1989 novel "A Time to Kill" was selling two years ago for $1, Retin-A without a prescription, 500. Retin-A For Sale, Can you imagine a similar price on the open market for a non-transferable, cloud-based e-book.

What if a book is more like a love letter.

The British writer Malcolm Bradbury, purchase Retin-A for sale, in a New York Times essay, Retin-A mg, called the giving and getting of books "The Courtship Dance." "It was some time ago, when I was still a young student in college, that I learned that books make subtle and indeed erotic presents, buy Retin-A online no prescription,” Bradbury writes. Rx free Retin-A, “Today I realize that I have to thank my female friend in college for a good deal more than a happy half-year and a fine copy of [D.H.] Lawrence."

"The means of seduction is the book itself, that intricate object, with its great fan of pages far more complex in its messages than the most advanced word processor, after Retin-A. Designers design it - the right cover, Retin-A images, the right typeface, the right style. Then the booksellers take over, Retin-A For Sale. I am not sure what your bookstores in the States are like these days, Retin-A brand name, but here in Europe they grow more exotic by the week. Kjøpe Retin-A på nett, köpa Retin-A online, The lighting is low, coffee is served, evening readings and lunchtime signings tempt you to some literary assignation, Retin-A duration. You taste, Japan, craiglist, ebay, overseas, paypal, you sniff, at last you buy."

Love letters come in many forms. A book doesn't need to have a flower pressed between its pages to be a billets doux, Retin-A without prescription. Retin-A For Sale, A note written by a grandmother and inscribed on the fly-leaf of a child's book will unleash a life-time of memories when that same book is picked up and looked at years later.

What if a book is more like.... Where can i find Retin-A online,

I could go on, but I’ll give the last word to San Francisco Police Chief Greg Suhr. He was commenting in the San Francisco Chronicle  about the upsurge in daylight robberies from people who sit on buses and benches, mindlessly reading their smart phones. The robber approaches, and within seconds the electronic device is gone.

"If you're on the bus, read a book," Suhr advised. "We do not have an upward trend of the theft of books."


{Bill Petrocelli is an author, bookseller, and former attorney. For the past three decades he has been the co-owner, with his wife Elaine, of Book Passage, a retail bookstore in San Francisco and Corte Madera.}.

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Antabuse For Sale

A member of the San Francisco Writers Grotto asks colleagues to tell the unvarnished truth about what does and doesn't sell books—inasmuch as they know!

One of the advantages of working out of the San Francisco Writers’ Grotto Antabuse For Sale, is the conversations—about writing, about publishing, and about marketing—that take place over lunch and on our listserv. Last month, a blog post by Joe Konrath titled “The Value of Publicity” and another by Michael Ellsberg, titled “The Tim Ferriss Effect”, online buy Antabuse without a prescription, sparked an e-mail thread about what sells books. According to Konrath, Get Antabuse, the publicity he got in the Wall Street Journal, The Washington Post, the LA Times, etc, taking Antabuse. did nothing to increase his book sales. According to Ellsberg, Antabuse natural, a spot on prime-time CNN and an editorial he wrote for the New York Times did little to increase his book sales. So, if publicity doesn’t sell books, what does, Antabuse For Sale.

According to Konrath, good writing, an extensive backlist and proper positioning on Amazon are the keys to his success: “[M]y fame and my past have little to do with my current success, Antabuse samples. … The majority of my sales come from Amazon and my ability to use the tools they provide.”

According to Ellsberg, coverage on a popular single-author blog with a wide sphere of influence is what put his book on the map. Antabuse cost, (By the way, there is a distinction between publicity and marketing. Publicity means spots on radio and television shows, advertising, where can i find Antabuse online, and articles and book reviews in newspapers and magazines. Antabuse For Sale, While publicity is short-lived—the biggest push done within the first month that a book is out—marketing is an ongoing effort that can last months, even years.)

Grotto writers chimed in with their own thoughts about what sells books and, with their permission, I’ve reprinted their comments here:

Zoe Fitzgerald Carter, author of Imperfect Endings: A Daughter’s Tale of Life and Death, agrees with Konrath and Ellsberg: “I certainly found that mentions in The New York Times, excerpts in O magazine, and getting reviewed in People did almost nothing in terms of my sales. And all that endless social media. Japan, craiglist, ebay, overseas, paypal, Not so much …”

Heather Donahue, author of Growgirl: How My Life After the Blair Witch Project Went to Pot emphasizes the importance of “knowing your core audience, knowing that books are a niche business, and having a laser focus on the top 500 individual readers, Antabuse treatment. Finding them. Knowing your tribe and building from there.”

“Having pieces in Slate, Is Antabuse safe, The Awl, and The Nervous Breakdown worked every bit as good as being on The View because you want to sell books to people who read them,” Donahue said in an interview. In addition to a Q&A in The Awl/The Hairpin, which The Rumpus cross-posted, and 21 Questions in The Nervous Breakdown, Donahue had an interview in Bust, two pages in Entertainment Weekly, and a healthy response from Facebook, where she has 1286 friends and 549 likes on her professional page, Antabuse For Sale. ...She thinks the cumulative effect of the marketing she did was every bit as important as the publicity garnered by her publicists—both the in-house publicist her publisher assigned her and the one she hired on her own, buying Antabuse online over the counter. Would she still hire a publicist next time. Yes, Antabuse pharmacy, if she goes with a traditional publisher next time.

Janis Cooke Newman, author of The Russian Word for Snow: A True Story of Adoption and Mary, a novel about Mary Todd Lincoln, my Antabuse experience, agrees that knowing your tribe is key. Antabuse For Sale, “While we like to think that everybody is going to find our books fascinating, the truth is that it is a niche business. One email blast to an online chat group of people interested in adopting from Eastern Europe put my memoir at number 200 on Amazon—at least for a couple of hours—and practically sold out the admittedly meager first printing. Antabuse coupon, And at a recent appearance at a Civil War literary conference, the local bookseller ran out of my novel. National TV is cool, but finding your niche readers and making it easy for them to buy your book—even years after publication—seems to be the best way to keep those royalty checks coming.”

Constance Hale, kjøpe Antabuse på nett, köpa Antabuse online, author of Sin and Syntax and the forthcoming Vex, Hex, Antabuse brand name, Smash, Smooch, echoes Donahue and Newman’s sentiments. “Have a really sharp, Antabuse duration, really defined sense of who your reader is (emphasis on the “read”) and/or who would buy your book and then think really hard about how to get to that person, how to let that person know your book is out there. … Being in The New Yorker is highly cool, but again, does it put your name on the radar or does it sell books, Antabuse For Sale. Antabuse price, coupon, Are New Yorker readers the ones who will BUY your book and READ your book and then TELL their friends to buy your book?”

Hale cautions, however, that there is no one-size-fits-all solution to zeroing in on your audience. “Every book is different, Antabuse mg. My readers are writers who want to write better, so I have taught anywhere that gets the title of the book on a course catalog (reaching tens of thousands of people), Antabuse canada, mexico, india, I have led countless workshops at countless writers conferences, I have given workshops in bookstores, I have worked on tags and SEO on my Web site, I’ve built modest but loyal FB and Twitter and mailing-list followings, online buying Antabuse, and I give out teachers lessons plans for free. I put my book title in every bio I write. Antabuse For Sale, I accept all offers for any kind of publicity: I get up for drive-time radio, I write articles for free if I know it gets to my readers. Online Antabuse without a prescription, I work closely with the publisher’s publicity people and I hire my own publicist to help me strategize. Not strategize how to get famous. Strategize about how to reach my readers/buyers.

“It’s a one-two punch, order Antabuse online overnight delivery no prescription. Publicity gets your name and your book on the radar, maybe helps you build cred, Antabuse For Sale. … Marketing identifies your market/tribe/reader/buyer and focuses aggressively to let those people know about the book and to make them want to buy it. Publicity lasts for a month. Antabuse over the counter, Sometimes you strike gold right away and get an instant bestseller. Marketing continues for years and can build slowly.”

Speaking from the perspective of a self-proclaimed “readaholic,” Jason Roberts, author of A Sense of The World, buy Antabuse online no prescription, says the problem with some publicity is that it breeds familiarity with a book, not intrigue. Antabuse For Sale, You know those movie trailers that make you feel like you’ve already seen the movie. Order Antabuse from mexican pharmacy, That happens with books, too. “Sometimes, a book has fallen off my To Buy list because of one article, Antabuse steet value, one interview, one TV appearance too many. Antabuse alternatives, … If I had my druthers, I’d prefer a PR campaign that focused not so much on the book as a quantum of content, but as an experience. How will it surprise me, herbal Antabuse, enlighten me, draw me in. Will it subvert my expectations, shed light on mysteries, go behind the scenes or between the lines, Antabuse For Sale. Antabuse maximum dosage, Is it, simply put, not only a book but a story. … Sell the experience, where can i buy cheapest Antabuse online, not just the facts. (And don’t sit around waiting for reviewers to tell you what that experience is; decide for yourself, Where can i cheapest Antabuse online, and market accordingly).”

Gerard Jones, author of Men of Tomorrow: Geeks, Gangsters, and the Birth of the Comic Book, Antabuse from canada, reminds writers that although book sales are nice, they are not the only way for authors to make money. What is Antabuse, “I’ve gotten a lot of paying gigs talking to colleges and other institutions, and those can keep rolling in long after the shelf-life of the book. Antabuse For Sale, … In terms of perceptible Amazon up-ticks, the only broadcast media that ever helped were NPR interviews where I got to talk about the content of the book at some length (Fresh Air helped, but the biggest jump was after Talk of the Nation). Mass-audience radio never did squat, not even Howard Stern in his pre-satellite days, Antabuse use, nor did TV. But a speaking agency picked me up and landed me a series of public debates after I appeared on the Today Show, Rx free Antabuse, which in turn led to other stuff. I also had a university events programmer tell me he was already interested in bringing me in but didn’t really decide until he saw that I’d been on Bill O’Reilly’s show. 
I’ve also picked up quite a few article- and editorial-writing gigs off my books, at least some of which were helped along by publicity, Antabuse without a prescription. .., Antabuse For Sale. 
I’ve found that initial sales usually don’t matter that much; publication is usually the beginning of a long trudge. But the rewards of the trudge can be a lot more rewarding than you think they might be while you’re still processing the realization that you’re not going to soar onto the NYT bestseller list.”

Although there are a number of authors who have launched bestsellers after strategically and methodically (as Hale puts it) building an online presence like Rebecca Skloot , Antabuse forum, (The Immortal Life of Henrietta Lacks), Gretchen Rubin (The Happiness Project), and Ferriss himself, T.J, buy cheap Antabuse. Stiles, author of the Pulitzer Prize-winning The First Tycoon: The Epic Life of Cornelius Vanderbilt, Is Antabuse addictive, cautions that no one really knows what makes a book successful. “When a book DOES succeed, publicity is usually an element,” Stiles says. Antabuse For Sale, “What makes a book succeed. If anyone could figure out a formula for that, then publishers wouldn’t lose money (or just break even) on 70% of the books they release. Only about 30% make money. Everyone’s in the dark—not when it comes to what makes a good book, but what makes a commercially successful one. So many great books don’t make money. … as William Goldman said about Hollywood, ‘Nobody knows anything.’”

{Meghan Ward writes book reviews for the San Francisco Chronicle and is working on the memoir Paris On Less Than $10,000 a Day. A version of this post appeared at, where she writes regularly about the book industry.}.

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